In today’s day and age, knowing how to successfully use social media networks such as Instagram is more important than you might think.  With so many modern people getting the majority of their information from online sources, it only stands to reason that a highly active person would maintain a reputable presence on social media.  Among the many options available to get this done, Instagram is quickly becoming one of the most popular.  Here are 3 simple ways to make the most of your account.

  1. Send Direct Photos for Mass Appeal

Building your following on Instagram can take some time but it is possible if you know what you are doing.  Anyone and everyone can post a picture on this social media platform but only outstanding ones will ever get noticed.  When using Instagram to post pictures be sure that you use as many relevant descriptions as possible for each photo you post, and think about whether or not there might be someone in particular who would enjoy it to be sent to them directly.

  1. Un-tag yourself from Unflattering Posts

At some point your popularity on Instagram may become more like a curse than a blessing – at least it could be the case if you do not manage your account correctly.  Taking a few minutes each week or month to sift through the posts you have been tagged in can help out substantially.  Use this opportunity to remove anything that you do not wish to be associated with so that you can ultimately keep your reputation clean and strong.

  1. Remember that Hashtags are your Friends

Instagram would not be what it is today without the use of hashtags.  These tiny symbols are meant to be used in the description of your post, and are designed to help users link back to relevant content through the use of common words and phrases.  If you hashtag something in just the right way it could eventually go viral.  Regardless of whether it does that or not, using hashtags on Instagram is essential to successful communication with your followers.

There is no debate that the age of information is upon us.  In order for you to make the most of your presence in this fast paced and competitive world and to make the most of your Instagram account you will need to continually remember these 3 tips.  In the meantime, start snapping some interesting photos and create some compelling content.